When faced with competitors, do you monitor trends carefully?
WRITTEN BY STEVE MARR
WEDNESDAY, 1 OCTOBER 2014
Scripture relates, "David grew steadily stronger, but the house of Saul grew weaker continually" (2 Samuel 3:1 NASB).
In competitive fields, most companies neither rise nor fall overnight. The result may become clear one day, but the trend was there for months or years. If you are losing ground to a competitor, act quickly. Identify the cause of the slide, and establish a plan to reverse the trend. Move quickly and decisively, because time is not on your side. Watch the trends, move quickly, and your business will stay on top.